Archive for ‘academic’

5 results.
Apr23

Journal Article: Comparing traditional and online media

by octavian on April 23rd, 2011 at 12:31 am
Posted In: academic

This article was the conceptual brainchild of my co-author Ted Kian, who wanted to look at the differences in the way online and traditional media examined the U.S. Open (tennis version). The resulting article delineates some interesting separations between the two, as well as some theoretical implications therein. My first publication in the Journal of […] ↓ Read the rest of this entry…

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Apr21

Journal Article – Personalizing Video Game Experiences

by octavian on April 21st, 2011 at 12:24 am
Posted In: academic

The brainchild of my friend Dr. Kwak, who was a colleague of mine at Indiana for a year before moving on to the University of Michigan. The notion of researching the personalization of video game experiences is quite important, due to the way in which these experiences can change from user to user. Here is […] ↓ Read the rest of this entry…

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Apr18

Journal Article – Branding and Video Games

by octavian on April 18th, 2011 at 12:03 am
Posted In: academic

Another journal article, this one focuses on the development of brand placement in the Tiger Woods video game series, designed and produced by EA Sports. This article began as the merging of ideas between myself and Dr. Pat Kraft when we were both doctoral students at Indiana, under the tutelage of Dr. Pedersen. For this […] ↓ Read the rest of this entry…

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Apr15

Journal article – Agenda Setting and ESPN The Magazine

by octavian on April 15th, 2011 at 11:56 pm
Posted In: academic

My first-ever published academic article, this was thanks in no small part to the tutelage of my mentor and friend, Dr. Paul Pedersen. The article idea came out of a research seminar I took during my first semester as a doctoral student, and the general idea was that ESPN The Magazine might be giving preferential […] ↓ Read the rest of this entry…

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Apr12

Journal Article – UG, Twitter, and Sports

by octavian on April 12th, 2011 at 11:53 pm
Posted In: academic

NOTE: I’m going to start adding my academic articles to this site as well. Why not? This article was written in mid-2010 and published in the December 2010 issue of the IJSC, which I was proud to have  guest-edited. That particular issue focused on new and social media in sport communication, and the assembled articles […] ↓ Read the rest of this entry…

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